New Arrivals in Runwear at ATC

Running is hard. Make the experience more comfortable (and fashionable) head to toe. Along with all your old favorites, check out these new additions to ATC’s run store inventory.


HEAD
Nothing says cool and cozy like an armadillo. Lightweight and fun, three options from BOCO keep the sun out of your eyes while expressing a little ATC personality: the ATC tri hat, technical trucker, and 360 visor.

Don’t forget to slide on some shades while you’re at it, like the lightweight (24 grams) and durable Tifosi Hagens.


BODY 
New, surf-style run shorts are on the racks at ATC—the Zoot Run 101 Shorts (8-inch and 6-inch). They’re lightweight and cool, with a hip panel that allows for maximum range of motion.


FEET
Try ATC’s huge inventory of running shoes on for size. Brands include Altra Running, Asics, Hoka, Newton Running, ON, Pearl Izumi, Saucony, and Zoot. These models are just in: the ultra-comfortable Zoot Del Mar (men’s and women’s) and the award-winning Saucony Triumph ISO (men’s and women’s).

Many athletes swear by Swiftwick socks. The ASPIRE line is in stock (4-inch and Zero)—thin and light, they’re great with minimalist running or cycling shoes, and there’s no annoying toe seam.